Bettors Rejoice! Profitable Chip Kelly Back in College Football

Bettors Rejoice! Profitable Chip Kelly Back in College Football

UCLA hired Chip Kelly on Saturday, giving the former Oregon coach a five-year deal to help resurrect a program that went 17-19 the past three seasons under Jim Mora.

Kelly’s four-year run at Oregon was profitable for the Ducks and bettors alike. Here’s a full rundown:

Against the spread

Kelly went 27-17-3 overall against the number, good for a +14% ROI. His performance versus conference foes was particularly notable, as he compiled the fifth-most money won for bettors ($100 wagers) in these situations from 2009-12:

CoachATSROIMoney Won
Bill Snyder25-8-146.5%$1,581
Dabo Swinney23-1132.5%$1,105
Willie Taggart17-738.6%$926
Mike Gundy22-1227%$917
Chip Kelly22-12-324.5%$908

Bruins fans aren’t used to having a coach who makes a habit of covering the number. UCLA went .417 ATS in Pac-12 games from 2013-17.

Kelly also did work for contrarian bettors, racking up a 8-1 ATS record when getting fewer than 50% of spread tickets.


You may have heard: Kelly’s team like to score points. Bookmakers know this, of course, but they often couldn’t make the total high enough to account for Oregon’s high-octane offense.

The over cashed in 70.2% of Oregon regular-season games under Kelly (33-14). (Note: Two games from Kelly’s tenure didn’t feature a total — Portland State in 2010 and Tennessee Tech in 2012.) Only one other college coach from 2009-12 made more money for over bettors than Kelly ($100 wagers):

CoachOver/UnderROIMoney Won
Bret Bielema34-16-131.6%$1,614
Chip Kelly34-1730.8%$1,573
Derek Dooley29-16-125.8%$1,186
Sonny Dykes24-11-132%$1,152

Bielema parlayed his high-scoring ways into a job with Arkansas, while Kelly jumped ship to the NFL. Both experiments ended in failure and firings, with Bielema getting canned this weekend. Kelly now gets a chance to recreate his Oregon magic, in a familiar conference and within familiar recruiting turf.

Bettors will be banking on that breeding some familiar results.

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