Earlier in the week, we highlighted this game in our college football Opening Line Report. We wanted to revisit this match-up because it is currently the heaviest-bet college football game of the day.
Heaviest-Bet Game of the Day
Our research of the sports investing marketplace shows that our contrarian methods work better with games with a lot of betting action. That is, games with a lot of attention, national exposure, or public interest — seem to attract more casual bettors — adding “value” for the sports investor.
|Team||# Bets||Spread %
We typically try and focus on games with a more lopsided betting percentage, but the public is still betting pretty heavily on Oklahoma. The heavy betting action, combined with almost 70% of the bets on Oklahoma has added some decent line value to a play on Texas. The line opened at Texas +2 at CRIS, and has been pushed past the “key 3″ number up to Texas +3.5.
Some books are starting to creep up to Texas +4, another nice key number. The game is at 3:30 pm ET.