NBA Betting Trends and Tools Midseason Update 2/16/08

With the NBA enjoying its mid-season All-Star Break, we wanted to look at various betting tools that SportsInsights has available to its members.  After a hot-start, the NBA Square plays cooled off and have been about break-even.  However, some of SIs’ more advanced betting tools, available to Premium Pro Members have shown good results.  Here’s a mid-season report card.

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Betting Against the Public and Square Plays Betting Trends

Before the season started, SportsInsights published an article on how Betting Against the Public works in the NBA.  Square Plays can also be used as a proxy for fading the public.  So far, this season, NBA Square Plays have been a flat to slightly down.  The NBA Square Plays were hot to start the season — but cooled off and are running right at around 50%.  We believe that the long-term historical performance of “Betting Against the Public” will hold up — and that this is an example of varied performance during a relatively short time period.

Oftentimes, we talk about additional statistics in the sports marketplace — as well as additional betting tools offered by SportsInsights.  Here, we want to highlight SIs’ Smart Money Betting Analysis.

Smart Money Methods

SportsInsights’ enhanced Smart Money analysis has shown strong NBA results that make a lot of sense.  SIs’ Smart Money feature breaks down Smart Money plays by sportsbook.  The interesting thing is that “Smart Money” plays triggered by the top two performing sportsbooks are “relatively sharp” books.  That is, if you played the “Smart Money Plays” triggered by Pinnacle and CRIS — you would have achieved +17 units on 54% during the first half of the season.   Many of our Premium Pro Members feel that our betting tools make SIs one of their best sports investment decisions.’s Premium Analysis and Tools

In addition to Square Plays and Smart Money Analysis, SportsInsights offers an array of tools that should interest serious sports betting  investors.  Here is a more complete list of analytical tools available to SportsInsights or BettingCharts Members:

We do not guarantee that the trends and biases we’ve found will continue to exist. It is impossible to predict the future. Any serious academic research in the field of “market efficiencies” recognizes that inefficiencies may disappear over time. Once inefficiencies are discovered, it is only a matter of time before the market corrects itself.