BEVERLY, MA – September 21, 2011 – Sports Insights, the leading provider of innovative sports betting software is pleased to kick off the 2011 football season with the release of Live Odds 3.0. Live Odds 3.0 combines live updates for public betting trends, sports odds, and breaking injuries with Sports Insights’ innovative contrarian betting strategy which has caught the attention of The Wall Street Journal and ESPN within the last year.

“We listened to the thousands of sports investors who rely on our products to improve their winning percentage. They asked us to add new features to Live Odds, making it easier to use while continuing to give them an edge. We think the new features in Live Odds 3.0 do just that and we are excited to see how they leverage them to continue improving their success rate,” said Dan Fabrizio, Founder and CEO of Sports Insights.

Live Odds 3.0 New Features:

  • Mobile Odds App Integration: Seamless integration with Sports Insights mobile app, enabling customizable alerts for scores, odds, injuries, and betting systems picks when and where you need them.
  • Custom Game Tracking: Create custom groups and alerts for precise tracking of the games you are most invested in.
  • Dynamic Betting Charts: Innovative charts for tracking line movement and public betting trends across market setting sportsbooks.

Live Odds 3.0 is available to the general public.

About Sports Insights

Since 1999 Sports Insights, Inc., has been the leading provider of innovative sports betting software. Our products include live odds, scores, public betting trends data, as well as unique betting systems analysis. The company was founded by a diverse team of economists, financial experts, and sports betting professionals with simple the goal of “helping sports bettors make better decisions.” We remain true to our original goal and continue to provide and develop revolutionary betting tools and systems. Our products are designed to help any level of sports bettors make smarter bets.